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| | Less Clutter. Less Noise.: Beyond Bulletins, Brochures and Bake Sales | | | Music Style : | | Church Administration | | Record Label : | | thirty:one press | | Release Date : | | 2009-03-26 | | Store Price : | | $15.95 | | Artistopia's Price: $10.85 | | Usually ships in 24 hours | | |
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Customer Reviews of This Album/CD |
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 Buy it. Think about it.
Submitted on: 2009-11-04 |
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| If you've had that fuzzy feeling of being hypnotized by the latter day "church growth" gurus, and are looking for another approach, for heaven's sake, buy this book for yourself, and pass it around to your church(or small business) secretary, your newsletter editor.... You'll have to get over the very poor quality graphics, but, despite this annoying shortcoming, you'll be in for any number of "aha" moments. A communications tuneup worth the money. |
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Much More than Simplification
Submitted on: 2009-10-13 |
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The title for this book is, Less Clutter. Less Noise.: Beyond Bulletins, Brochures and Bake Sales It is authored by Kem Meyer, self styled as one who "used to think church was for out-of-touch people who just needed to "get a life." Now, after having left the business world, Kem is the Communications Director at Granger Community Church.
The main focus of this book is about how churches can be more effective in communicating to our members as well as to the world around us. You would think we would already be good at this, after all, as preachers it is our job to communicate! Realistically, we know that we fall short in this area and because of that our ministries suffer.
Ms. Meyer is a huge believer keeping things simple. At first I thought that her straightforward and practical style of communication was an effort at "dumbing down," actually, it is just the opposite. People are smart, people are also bombarded with tons of information on a daily basis, what about your message demands my attention? Here is a small sampling of Kem's minimalistic approach:
o The more elements you put on a page, the less important each element becomes.
o The more announcements you have from a platform, the less people hear. (I have always said the only announcement people hear is the one you didn't make. Think about it. Mitchell)
o The more brochures you add to the pile, the harder it is for people to find what they're looking for.
o Which communication vehicles in my church or organization are most effective and why? Which tools would not be missed if they were gone? Can I identify communication pieces that exist purely to serve the internal politics of the organization?
The ideas in this book will help you reevaluate how you and your church communicate in every facet of every ministry. Announcements, PowerPoint slides, bulletins, your website, email blasts, facebook, twitter, it all deserves your attention because realistically, it is probably not getting the attention it deserves.
If you are a minister, church secretary, elder, deacon, active church member, anyone who needs to communicate effectively in ministry then this book is a must read. It is also a very easy read, written in everyday language with tons of insightful illustrations that really drive home the message. |
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 What the church needs mostf
Submitted on: 2009-06-29 |
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| Great book for church communications. Meeting people where they are and not papering their walls with mail. Saves time, which is what we need most and saves trees, many, many trees. |
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A must-read for all ministry leaders
Submitted on: 2009-06-05 |
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Like the author, I also have a corporate communications background and am now working in ministry at a church. The first few chapters were not earth shattering for me (I get the "less is more" concept, but I know others need it broken down). For a while, I didn't think I was going to get anything new out of this book...and then I had my "aha" moment(s)!
I really connected with Kem when she acknowledged her weaknesses. Some of the things she said really challenged me on a personal basis.
I've been feeling very frustrated/discouraged lately. This book has helped me consider how other people view the work I'm trying to do and what I can do to change the negative perception.
This book is a quick, easy ready that packs quite a punch! Thank you for taking the time to write this. |
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Great design read
Submitted on: 2009-05-04 |
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| Kem Meyer has a way of saying things you are aware of, but don't know how to say. This book is a good read for any design or communications individual. While the book certainly deals with church marketing, the overall principles and themes are for anyone in communication. I highly recommend this book! |
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