Artist Biography

Coming out of the area which produced NSYNC and the Backstreet Boys, J White picks up where the boy bands left off, taking it “180 degrees in a new direction for a new generation,” with a sophistication and style that is totally his own.

“I’m the opposite of street,” admits J White. “I’ve been pretty blessed. My background is very much different than many other hip hop artists, which reflects in my music. There’s no profanity or mentions of violence on my album. Its clean-cut and proper, just like me.”

J White’s debut single, “Picture This,” is a sultry, seductive combination of old-school soul with a modern post-rap edge he dubs “hip-pop”, produced by “L” of L & L Productions, whose production credits include Bubba Sparxx, Rich Boy, and Jim Jones. The song is already attracting over 1.5 million hits on his my space page.

The single will be released on J White’s own Down North Records label alongside noted industry attorney Allen Jacobi’s Miami-based Pyramid Records instrumental with such music greats as Joe Walsh, the Doobie Brothers, and Earth, Wind & Fire. "It's very rare to see the kind of desire and ambition exhibited like JWhite. When you find an artist that dedicated, it's hard not to become a believer.” said veteran record executive Allen L. Jacobi of Pyramid Records.

Although J-White was a member of school choirs from the fourth grade throughout high school he really see music as a business opportunity. Several songs on J-White’s MySpace page (Myspace.com/MrJWhite) atand launched J White into the Top 5 Major label artists for Pop music in the Florida region and Top 50 nationally for ten straight weeks. The new single “Picture This” is available on Itunes, Rhapsody, Amazon and all other major internet distributor. The forthcoming album release is expected 2009.