ARTICLE TEXT: Q. At what age did you realize you wanted to become a music artist and why?
I can remember getting my first guitar when I was 4. I was singing before that, but actually have a conscious memory of believing that what I would be when I “grew up”… was a singer. My father was a musician and I would join him, performing at family gatherings and on stage. I actually can’t remember ever thinking of pursuing anything else.
Q. Most music artists have that special someone or thing that influenced their decision to do music. Did anyone or something in your life play a major role in influencing you to go into the music business?
As I mentioned, my father was a musician and definitely the driving force that encouraged me to follow my dream. He never, for one moment, ever doubted that I belonged in music and constantly reinforced my confidence to pursue such a competitive career. He believed in my gift and instilled in me, a belief in myself.
Q. In terms of the music, which major artist(s) influenced your style and why?
Many great female performers that conveyed passion and power in their delivery. Janis Joplin, Etta James, Aretha Franklin… the powerhouse women. I love to hear a strong female vocalist that can wail then bring it down to almost a whisper and wipe you out with the emotion behind it all.
Q. With so many independent artists trying to make it, what makes you stand out from the competition?
I’m unique! I have developed a style over the years that I feel is soulful and very believable because I believe what I’m singing. My vocal is a blend of many different styles, yet stands on its own. I don’t sound like anybody, really. I feel that this, music, is what I came here to do. I would be happy to remain independent but also would be very marketable on a larger scale. I have 30 plus years of performance experience and write all of my own material.
Q. Music industry professionals are quick to say that being an artist means to gracefully fit a marketable niche in the industry. If you were offered an opportunity that asked you to be something you are not, would you do it to get your foot in the door?
My first instinctive answer would be “no”, but music can be a “double edged sword”. I have many discussions with my musician friends about this subject. How does one mix the creative aspect of “making” music with the business side of getting your music heard by the masses? Art vs. Commerce. On the one hand, as an artist, I feel my work is inspired and from the soul. On the other hand, I do want my music heard, shared, appreciated, felt and ultimately “consumed” by a listening audience. I would have to say though; if I was asked to write and sing a techno dance album (just as an example) it would be pretty ridiculous for me to even attempt it. Ultimately, what defines success for me is simply creating something I believe in, something that has heart and meaning to me. So my first instinctive answer would be my answer in the end. No.
Q. Making music is one thing, selling it is another. What types of strategies do you use in promoting your artistic work and getting it heard by the proper professionals?
I am presently promoting my music via international radio play, music sites and several non exclusive distribution deals. I’ve been a member of Taxi (an AR group) since January 2006 and have had over 38 submissions forwarded to Publishing Libraries, Film and TV, and Artist Calls for consideration. I am also submitting my press kit to several booking agents and managers to help pick up the momentum in gigs and merchandise sales. I spend a large portion of my time promoting myself and the rest of my time is spent writing and recording for my upcoming Album.
Q. In regards to wheeling and dealing, how important do you feel business knowledge is to making it in an industry filled with much heartache?
You definitely have to have both eyes open. I personally have an entertainment attorney that I use so that I don’t get myself into trouble. You have to believe in what you are doing and have tough, tough skin and arm yourself with as much knowledge about the music biz as possible.
Q. Let's fast forward to 5 years from now. What advice would you offer to struggling independent artists?
Keep creating! Consistently work at improving your craft, developing relationships, educating yourself about the industry, listen to constructive criticism and learn from it, love the process and stay detached from the result so that you can continue to channel creative energy. Never give up!
Q. Most successful artists are involved in charitable organizations that stand for a cause that hits close to home. In that regard, once you reach success, what charitable cause(s) would you like to be involved in and why?
I have a heart for things close to home. Not to say I wouldn’t like to be involved in charities outside the US, but I would love to help young people in my own city. A Creative Arts Program (which is consistently being removed from school programs more and more) would be a high priority. It is these enriching subjects that teach individuals to think creatively and for themselves as well as instill a sense of self worth. I would love to see music, dance, visual arts, poetry and other creative endeavors being offered to anyone regardless of their financial status.
